Towels.dk

The frontend improvement with Hyvä Themes

Overview

Last year we successfully implemented Hyvä Themes in our client ecommerce - bedrenaetter.dk The project was very complex and demanding but the excellent results confirm that Hyvä is a great theme for Magento. Hyvä is a new solution but it has already gained a large group of admirers. Cheaper than Luma in the implementation process, easier to code and faster and smarter for end users - what more do you need?

Bearing in mind our successful experience with Hyvä, our new client decided to implement it in his two ecommerce stores: Towels.dk and Aquaspeed.dk.

Both Towels and Aquaspeed are Denmark-based ecommerce stores. Towels.dk offers towels, towel series, towel sets, beach towels, bath mats, gift boxes and others. Aquaspeed.dk concentrates on aqua clothes and accessories: swimsuits, bikinis, swim pants, swim shorts, footwear, swimming goggles and more.

The idea was to build the new front end from scratch, without data migration. The full implementation of Hyvä in both ecommerce stores took us 2 months.

Below are the results, first with the front-end in Luma and afterwards with Hyvä:

Towels - lighthouse

Mobile

Homepage

Optimization

Optimization

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page-speed-after

Category page

Optimization

Optimization

page-speed-before
page-speed-after

Product page

Optimization

Optimization

page-speed-before
page-speed-after

Desktop

Homepage

Optimization

Optimization

page-speed-before
page-speed-after

Category page

Optimization

Optimization

page-speed-before
page-speed-after

Product page

Optimization

Optimization

page-speed-before
page-speed-after

We are still working on optimizing page speed and several other tasks defined by the client and our developers.